The science of shopping?
The article should've been called mind control in your local supermarket.
I agree with this: "despite all the new technology, simply talking to consumers remains one of the most effective ways to improve the 'customer experience'."
Too bad we can't spend the same kind of money on research figuring out the best way to teach Johnny how to read, write and do arithmetic...
Here's "Mind Control" from Stephen Marley:
