The legendary reggae band releases the 2012 version of the Barack Obama Song >>
The 2008 video version is here >>
The legendary reggae band releases the 2012 version of the Barack Obama Song >>
The 2008 video version is here >>
I know what some of you are thinking - "Well, did America have a soul to begin with?" I happen to think it did. For me the soul of America is "We, the people..."
Furthermore, I'm quite sure that people, as defined by our founders, did not mean corporations. (See what Charles Handy has to say >>)
But to get back to the topic of inclusivity, I'd like to make a shameless plug for our new book, co-authored with University of Michigan's Professor Michael Gordon, called Inclusivity: Will America Find Its Soul Again?
BUY now >>
Michael Gordon's book, Design Your Life, Change the World: Your Path as a Social Entrepreneur [A GUIDE for CHANGEMAKERS] is for changemakers - the people and organizations that want to make a difference in the world.

The book tries to answer two questions, says Professor Gordon:
1) How can organizations best address important societal problems such as poverty, inadequate health care, sub-par education, and an unhealthy planet?
2) What's the best advice for students who want to address these issues and still live lives of relative comfort?
The reason I'm helping the professor is because now, more than ever, we need the brightest students to tackle the world's biggest problems. And the oil-coal-nuclear lobby isn't making things any easier...
Are you a changemaker? Go find out >>
P.S. - you can download the PDF version here >>

I don’t watch TV much but I just caught a clip of Richard Branson promoting his book Screw Business As Usual. Looks like he’s on the same page as Stuart Hart - who has been essentially saying the same thing for twenty years. They ought to compare notes!
What was funny was watching Branson sit there as the producers had him wait and wait for his three minute interview. He was clearly in distress - the anguish of the entrepreneur who can’t bear to waste time - as he smiled and waved every time they turned the camera on him.
The book is available later this month… have a Happy Green Christmas!
I first met Bob Freling at a board meeting of the Solar Electric Light Fund (SELF) in San Francisco several years ago. At the time, I felt that here was an NGO doing innovative things but not getting enough visibility for their work. They were solar way before solar was cool.
What struck me is how informal and close the board members were. One of the board members - Larry Hagman (good ol’ J.R. Ewing) - did a brilliant set of solar commercials which I think says a lot about his character and wanting to make the world a better place (quite the opposite of his TV character!). But I digress.
The story here is that SELF pioneered the use of solar power to fight “energy poverty” across a spectrum of applications with their “solar integrated development model” - from clean water, to drip irrigation to improve food security, to electricity for health clinics, schools, and micro-enterprise.
In his blog post about the $300 House Energy Challenge, Bob explains:
“It’s simple really. First, solar energy powers pumps and filters for clean water. This also enables drip irrigation for critical crops. Once people have those necessities, the solar energy is used to power health care facilities which can power equipment and refrigerate vaccines, for example. This increasingly healthy population can then open schools which are powered by solar to provide computer and Internet-based learning. Finally, these well-fed, well-cared for, well-educated villagers can begin community and entrepreneurial activities to grow their economy.”
Bob’s optimism is tempered with reality. The Millennium Development Goals won’t be achieved without energy access, he explains in another blog post. In case you forgot what the MDGs are (as I often do) they’re listed as:
1) eradicating extreme poverty and hunger;
2) achieving universal primary education;
3) promoting gender equality and empowering women;
4) reducing child mortality;
5) improving maternal health;
6) combating HIV/AIDS, malaria, and other diseases;
7) ensuring environmental sustainability; and
8) building a global partnership for development.
Note that they are interrelated, ecosystemic problems - and that from Bob’s perspective, energy is the key factor which makes all of them feasible.
With the $300 House project, my eyes have been opened to the fact that the approaches for dealing with the poor are often not very constructive, and sometimes end up doing more damage than good. That’s what $300 House adviser Stuart L. Hart is talking about when he says we need to create smaller problems. It is also a concern of our critics on the $300 House. When I spoke to Matias Echanove recently, he was concerned that mass produced housing could in fact disrupt the local economy - the small businesses that are based in informal slums around the country. I hear him.
Our $300 House project is exploring ways to integrate services and jobs into the ecosystem as well, and we’re reaching out to talk to the leaders in the communities that are interested in this approach. In India, we’ve just completed a survey - with the help of THL - that covers 15 villages in three of the poorest states in India - Uttar Pradesh, Bihar, and Jharkhand. I’ll go into more detail in a later post.
For me the question is quite simple - we see an explosion of interest in developing integrated townships for the middle class in India, but why is there nothing comparable for the poor? To borrow a phrase from the US, why can’t we build “master-planned communities” for the poor?
Is it too much to ask that governments, NGOs and development institutions, and businesses work together with the communities involved to build integrated solutions?

Unfortunately, there are far too few examples of collaborative development. This is something we all need to look at urgently. There is also a problem of ownership. The development community, NGOs, and most governments think they “own” the problem. Unfortunately, without a business mindset to make solutions scale, their is so little real progress.
The poor remain poor.
And that’s why the work Paul Polak is doing is so important. He’s looking at making small changes at the bottom of the pyramid; small changes that make a big difference in the earnings of the poor. This is also the approach advocated by Esther Duflo and Abhijit Bannerjee in Poor Economics.
At a much larger scale, we see an example in the Gates Foundation’s approach - which is all about examining the ecosystems of poverty. A common criticism of the Gates Foundation goes along these lines: “How can people like Gates, living in a different universe, help people at the bottom of the pyramid?” This is a false and damaging argument, but answered quite well by Sam Dryden:
“Some people may ask how my team and I—working at the world’s largest foundation located in a prosperous corner of a rich nation—can relate to a subsistence farming family in Ethiopia or Bangladesh. This is a very reasonable question to ask. The farmer has a direct connection to the land and we are considerably removed, both by distance and culture. We begin by realizing these differences and humbly listening to farmers and their families, learning and respecting their cultures, ways of living, and knowledge of place and home. The solutions we seek are those appropriate and welcomed in this context, not those imposed by distant values or interests.”
And finally, perhaps there is an alternative to the giant top-down programs, and incremental bottom-up “Let the Poor Do It Themselves” approaches we’ve encountered.
With the $300 House, we’re thinking micro-development - is it possible to build integrated micro-solutions at the village level? And in cities, at the neighborhood level?
Why not?
When I first started working on classifying online ecosystems, I had no idea that my thinking there would influence my thoughts on the $300 House. But now it seems like the systems approach to understanding wicked problems is pretty much the only way to go. None of this is new, of course, but I'm still impressed at the power of ecosystem thinking.
Here's how Nobel prize laureate Gunnar Myrdal was thinking about the problems of race and poverty:

The "vicious circle" has not yet made its way into our political thinking though, if we judge the policy makers of today's Congress. Heck, they can't even bring themselves to accept the effects of global warming - in no small part thanks to our lobbyist friends.
The idea of poverty as the outcome of a dysfunctional ecosystem is explained here as well:

Note that this applies to poverty in the US as well, not just the emerging world.
So, part of tackling the issue of affordable housing for the poor is to try to understand the interconnected nature of these problems. I tried to draw causal arrows between the various problems, but gave up. In essence, we have a problem of insecurity, in which all of these factors must be addressed simultaneously if we are to change the vicious cycle of poverty, disease, and suffering. Here's what I ended up with:

The poor live in an insecure, unbalanced universe.
I'm calling it the "ecosystems of poverty."
Next we'll look at the idea of integrated development (another old idea) which fell out of favor, but must be re-evaluated in today's light if we are serious about poverty alleviation.

Look back over the last hundred years and you’ll see the pattern. During periods when the very rich took home a much smaller proportion of total income — as in the Great Prosperity between 1947 and 1977 — the nation as a whole grew faster and median wages surged. We created a virtuous cycle in which an ever growing middle class had the ability to consume more goods and services, which created more and better jobs, thereby stoking demand. The rising tide did in fact lift all boats.
During periods when the very rich took home a larger proportion — as between 1918 and 1933, and in the Great Regression from 1981 to the present day — growth slowed, median wages stagnated and we suffered giant downturns. It’s no mere coincidence that over the last century the top earners’ share of the nation’s total income peaked in 1928 and 2007 — the two years just preceding the biggest downturns.

Thanks, Adrian! Read the article here >>
And if you haven't already, submit your ideas to the $300 House Open Design Challenge!
The final Harvard Business Review post in the series, and hopefully the start of some real change at the bottom of the pyramid.
Our goal is to go social for social business. Can social co-creation help the poor?

Keeping fingers crossed. Thanks to Ingersoll-Rand for the sponsorship and to all the judges and advisers at 300House.com! Thanks jovoto and COMMON. Thanks Shaun.
Thanks also to Scott Berinato at HBR and of course - VG, my partner in crime.
For the past two years I have been conducting some extensive testing with a number of my clients in various fields - software, consulting services, academics, non-profits, entertainment, and self improvement - and here's what I came up with at the end of the study. I'm interested in one metric - conversion to sales.

Conversion to Sales
Website: 29.5% of sales
Facebook: 4% of sales
Twitter: 1.5% of sales
Print: 2% of sales
Book: 9% of sales
E-book: 7% of sales
Email newsletter and blog combined: 42% of sales
Seminars: 5%
The old rules of online marketing beat social media by a mile, period.
See you later, FB and Twitter...
Writes Floyd Norris in the New York Times:
The Business Roundtable, a group comprising 200 of the largest companies in the United States, is out with a “study” that claims to show that the United States levies excessively high tax rates on companies. It actually shows nothing of the kind.
This is the sort of thing that makes business look E-V-I-L.
What is the Business Roundtable? Another version of the US Chamber of Commerce? And just who are the members of this august organization?
Surprise! They’re only the CEOs of the “most respected” companies in the US.
Have they no shame? No sense of decency?
The CEOs should be embarrassed, but instead they keep playing this absurd, deceptive game. We have come to expect this sort of behavior from the oil and coal lobby, but not you. To Bank of America, General Electric, Xerox, Wal-Mart, UPS, Target, SAP, Pepsico, Microsoft, and Procter and Gamble: Grow up, ladies and gentlemen. You are hurting both democracy and capitalism. Not to mention your brand.
Good on you, Google and Apple, for not being part of this institutional lying machine.
This chart by the folks at the Eurasia Group, got me thinking. Something just doesn’t make sense:

Then it hit me. This is a rather conventional way to screen for global opportunities. If we looked at other screens like “innovation potential,” “middle class expansion rate,” “Gini coefficient shrinkage,” or “corruption index,”you’d see a very different picture.
I was recently going through this report by Altimeter’s Jeremiah Owyang when a “Deja-Vu all-over-again” wave came over me: this is exactly what happened with corporate community managers - back in the heady days of “community” (see JH3’s Net Gain).
Except that there was a third career path: striking off on your own.
Michael Hudson, U of Missouri, on how we in the US lost our way. If this is true, we really have destroyed ourselves:
Seth Godin posts a very insightful blog entry on the HBR site. He's talking about the challenges of marketing at the bottom of the pyramid:
When someone in poverty buys a device that improves productivity, the
device pays for itself (if it didn't, they wouldn't buy it.) So a drip
irrigation system, for example, may pay off by creating two or three
harvests a year instead of one.
Read all about it >>
The Solar Electric Light Fund's Bob Freling has posted an entry in Harvard Business Review about his Solar Integrated Development (SID) Maturity Model and how it fits into our concept of the $300 House.
Here's Bob waxing eloquent:
Together with potable water, nutritious food, accessible health care, educational opportunity, and economic empowerment, the $300 House completes this virtuous ecosystem in which individual households and their communities can march hand in hand towards a bright and sustainable future.
Read the whole post The $300 House: The Energy Challenge >>
The Gap screws up with their logo redesign. A giant failure of imagination in the boardroom.
But Umair Haque asks the right questions:
Seriously.
We all need to wake up. The Chamber of Commerce approach to design isn't going to work anymore.
David Smith's HBR post on the financial challenge of the $300 House raises some very important issues:
Cracking the challenge of slums is the world's biggest problem of the next quarter-century, because the ecology of slums and the ecology of cities are linked. We cannot have a healthy global economy without healthy cities, and we cannot have healthy cities without tackling slums.
Join us >>
9/11 shows us just how divided our country still is. On the wrong side you have the threat of Koran burning from a lunatic preacher. On the right side you have President Obama making a plea for tolerance and true freedom.
For me the lesson of 9/11 is pretty simple: reject hate.
Here's some stuff to think about:
Alex Bogusky: God issues recall
Michael Moore: If the 'Mosque' Isn't Built, This Is No Longer America
Byron Katie: Inquiry - Terrorism and The Work
Tom Friedman: What If 9/11 Never Happened?
Adam Weinstein: America's Jihad on America
Will Ferrell's Dubya impersonation
We still have a long way to go.
We're building a "creationspace" (JSB's word) for the $300 House-for-the-Poor at 300house.com >>
Please sign up, and tell your friends!
Here it is. The new song from Steel Pulse - for the people of Haiti.
At: www.holdon4haiti.org >>
Watch Paul Farmer explain:
Disclosure: SELF is my client, and I helped facilitate the project.
The global-warming deniers are quiet as the world's forests burn.
Across Russia, the political drama adds to the horror as this, the hottest summer on record, takes its toll on the poorest Russians as they lose property, homes, and even lives:

For those of you who are ready to say this is "God's punishment," I can tell you we're probably going to be next. Maybe not this summer, because we're getting far more rain in the West than usual, but perhaps the next. The reason I can say this with near certainty is that our forests are already dead or dying. So my guess is that all these dead trees are going to burn across North America pretty soon. The map looks like this (it's an overlay of the extent of the pine-beetle plague):

None of this is normal.
NASA watches as the carbon footprint grows.
Our politicians do nothing. Our Republican Senators have been owned by Big-Oil and Big-Coal forever. And the poor Christians haven't yet figured out that they're being taken for a ride. For them, I say - check your Revelations 11:18 - at some point you have to say "enough!" Why do you support these people who are destroying God's Creation?
Sen. Jim Inhofe, this is on your head. Your grandchildren won't forgive you, even if they think you're just swell right now. This is not "global warming deception" as you call it in your Luntzian language of deceit. It's g-l-o-b-a-l w-a-r-m-i-n-g, period.
Have you no shame, Senator?
Ever since the Haiti earthquake, I’ve been thinking about why we don’t have a quick-build house made of sustainable materials at a price point that the poor can afford (with micro-credit if needed).

The $300 House-for-the-Poor is an extension of the concept of “reverse innovation” (inspired by my client and friend VG) in which innovations developed in poor countries are then brought back for use in developed countries and other parts of the world. Housing impacts health, energy, education, and security.
What if we could build sustainably designed houses for the world’s poor at an affordable cost? What if these same designs could provide relief to refugees and victims of natural disasters? The we I’m referring to is a collaborative of companies, governments, and NGOs.
This type of a structure will be engineered in the same way the TATA Nano was engineered - without the traditional assumptions.
Once built, the $300 house should be used across the globe - from Haiti, to Africa, India, and yes, even in this country, to help the homeless.
So what are we waiting for? It’s time to get busy designing the $300 House!
Watch:
The book that tells the story is Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen. It's truly inspirational, as is the story told by Will Harlan - he's in the video - about his encounter with the Raramuri, the Running People.
Of course, the main man is Caballo Blanco. Check out Norawas as well.
Now, where's my Iskiate?
Go J.R.! Note he mentions my client - the Solar Electric Light Fund. Stay tuned for more news about them...
I like the SolarWorld ads Hagman does quite a bit. Here he's talking to Sue Ellen (who seems to be blaming him for BP's mess in the Gulf):
Shine, baby, shine! Well said, Larry Hagman!
The thing about Hagman is he put his money where his mouth is - years ago - by converting his estate to solar, before solar was cool.

Anytime we see people dividing people based on otherness, it's time to worry.
Joel Stein's My Own Private India is not the kind of journalism you expect from TIME magazine. But it does show you how immigration in the US has become an irrational issue - charged with racism and tones of hatred.
Never mind that Stein and TIME have apologized. How could either one have assumed that this could pass as journalism, or commentary, or even satire?
Sandip Roy's commentary in response: Joel Stein and the Curry Problem - provides some insight into just how irrational we have become. His point, that some "good" Indians have sided with Arizona's nuttiness, should not be lost on us.
Maybe we should all go watch Fiddler on the Roof - including Joel Stein. Either that, or everyone needs to "go home" - and leave the U.S.A to the Native Americans.
Happy July 4th, everybody!
Question: Will President Obama invite Kindra Arnesan to the White House? She represents "We the People," not "Them the Corporations."
Run for governor, Kindra!
Now we know that our corporate newsmedia isn't going to cover this, let's see if Rolling Stone magazine or The Daily Show will. Funny when the news comes from the edge, not the center. The center continues to not hold...